First of all, kudos for turning an idea into a company and kickstarting your business in this competitive climate – it takes quite an edge to find your spot in the market, and it takes so much more to build and maintain a reputation. Aside from finding the ideal financing structure, creating the right marketing plan, all the way to looking for your first customers, you’ll find that assembling the ideal team for you is quite a challenge. You need people who share your values, who understand your purpose, and who will know how to pass on the essence of your brand to everyone they communicate with.

In order to build that dream team for the win in the market, there are several key factors to take into consideration that will help you get there with less fuss.

Define the hiring process

Haven’t hired anyone in your entire life? Not to worry, even the pros make mistakes every now and then, so you should also make peace with the fact that you’ll sometimes make the wrong choice, and that this should be educational for all parties involved. Of course, you can and should learn from the best in the business, so if you have the funds, you can hire someone who excels at hiring, weeding out applicants that wouldn’t be a good fit and the like.

However, you’ll refine the hiring process as you go along, from mastering the selection process as the first step, then moving on to the interview and the predetermined questions and tests, all the way to the art of body language. You will end up with a unified hiring process, but a flexible one as well, since everyone who comes to your office is different, hence the need to keep an open mind. Remember, you are also the one to make a clear offer and help the potential employee fall in love with your brand culture.

Embrace the learning curve

Just like you, your partners in business, and your first member of the HR team will need to go through a trial and error period until you define what works best for you, you should make sure your new team has the same privilege. A part of your onboarding process should involve educational sessions and build the right employee mindset by establishing a culture of progress – simply put, everyone on your team should always strive to learn more, and you should give them plenty of opportunities do to just that.

Whether it’s through giving them gradually more difficult assignments, setting up learning seminars, or giving all of your team members a chance to run meetings, organize brainstorming sessions, ask them for their input, their voice should count. By enabling your teams to learn and grow, you’ll open up your company to a wide realm of possibilities to improve on the whole. Start with your onboarding process and prepare regular learning sessions for all to join.

Empower diversity

On one hand, every company needs to consider investing in a wide variety of people. For example, introverts might not naturally flourish in a crowded office, but you could benefit from working with them and providing them with the right environment. You can let people work from home if they are more productive that way and offer flexible working hours to new parents.

On the other hand, too many employees neglect to include people with disabilities in their office, not just because they’re “supposed to”, but because they genuinely recognize that everyone can contribute when given equal opportunities. That is why you can always work with a disability employment services provider that can guide you in finding the right candidates who might be differently-abled but can enrich your company in a multitude of ways.

Consider full time and part time

As opposed to the traditional idea of a team, where you immediately envision people sitting in the office, the modern image of teams has changed quite a bit. The fact that someone works from home or as a part-time, project-based contributor doesn’t make them any less of a team member and keeping this option open allows you to grow your business in more ways than one.

In fact, perhaps testing the waters with a freelancer or someone for a trial period might help you determine who makes for the best match for your brand. Flexibility is the name of the game when it comes to employment, as it lets you cherry-pick the finest crowd you want to associate your company with. What matters the most in this colorful scenario is that each one of your employees has a clear view of their role, no matter if they perform it at the office or from the comfort of their bedroom.

Get to know your team

Finally, what may help you select the right people and help them grow into a unit that will enjoy working as one is spending quality time together outside the office. That doesn’t mean hogging all of their free time, but an occasional Friday happy hour at the nearby pub makes for a great chat session to learn more about your new employees.

Let them bond over a game of pool, or head to a stand-up show together. Who knows, maybe you share more than just passion for business, and perhaps one of those shared traits might bring you close and enable greater loyalty among your team members.

Author Bio: Emma is a digital marketer and blogger from Sydney. After getting a marketing degree she started working with Australian startups on business and marketing development. Emma writes for many relevant, industry related online publications and does a job of an Executive Editor at Bizzmark blog and a guest lecturer at Melbourne University. Interested in marketing, startups and latest business trends.