The past few years have seen an increase in the trend to improve one’s skillset. There is pressure on companies to give worthy training to their employees to keep them on-board. The root of the problem is that companies are using learning strategies that are no longer applicable to the current job scenario.
Employees who feel that there are no learning opportunities for them sooner or later quit. Every company should be built on a culture that encourages employees to learn new skills and explore other aspects as well. The real question is: How can you boost your corporate learning strategy in creative ways? Let’s see seven ways that can help you create a better learning environment for your employees.
Why Implement a Corporate Learning Strategy?
- Motivates Employees: A corporate learning strategy is a great tool to enforce learning among employees. It helps to establish loyalty and commitment which are some of the major elements that make a good organization.
- Develop a Productive Work Culture: Learning and skill development is important for the growth of any person. It plays a major role in how an organization is structured and how productive the employees are. Moreover, learning helps employees feel more valuable and relevant to their field.
- Improves Efficiency: In the long run, incorporating a corporate learning strategy can help in creating positive business goals for the organization. This leads to an improved turnover rate and eventually improves the business impact on the organization.
- Skillful Employees means Higher Productivity: Instead of hiring new employees to perform certain tasks, companies should invest in their current employees and work on their skill set and increase their monthly salary.
#1 – Structure your Strategy
The most important part of your corporate learning strategy is the structure you build it upon. Most organizations focus on a three-tier structure for their learning strategy. These comprise of:
- The first part is a broader strategy that is not changed often.
- The second part comprises of the goals and initiatives which are specific for the company’s current success.
- Different alternatives to understand the overall learning process and managing it.
Only the right structure can help you execute the strategy in the right way.
#2 – Set Goals
All great things begin with setting goals. Having a purpose and a goal helps one to stay motivated. You can plan out short-term as well as long-term goals for yourselves. You would often hear people develop short-term goals for yourself. Simply because it is easier to stay focused on short-term goals. Try to make your employees understand the importance of developing their corporate skills. Give them small, realistic goals to begin with.
The most common mistake people make is setting superficial goals that are impossible to achieve. Your corporate goals must be planned around your corporate learning strategy and must be easily accomplishable. It would take time for you to analyze what would help you reach your goals.
#3 – Keep a Check List
A checklist is a great way to track how much work you have completed and what is left to be done. Moreover, it can also help achieve an effective corporate learning strategy. There are different ways through which one can evaluate the corporate learning strategy. The entire process must be transparent and measured so that the company or organization can understand whether the training or workshop is beneficial. Understanding these measurements is just as important to understand the Rate of Return (ROI) of this training on the staff.
#4 – Determine the Learning Strategy Required
The first thing that you need to keep track of is to determine what kind of education is needed for your new hired. If the employees are already pursuing a degree, diploma or certification the management must ensure that they carry it out as planned. A lot of companies and organizations reimburse the employees over the certifications that they have opted for. Remember, this is like a long-term investment for your company.
#5 – Carry out your Cost Analysis
If you are offering training within the organization then it is beneficial for you to develop a system of delivery which is simple and cost-friendly for the company as well. If your company has the funds to outsource training staff then well and good. Otherwise, you can find resources within your office as well. The second factor to consider is whether your organization would be better off with distant learning or in-house workshops. This is mostly dependent on the kind of work culture in your organization.
#6 – Plan out Training
Another mistake that corporate organizations make is that they plan out training only for the management and not for the general workforce. Build a strategy that gives everyone the chance to learn. Moreover, create a check which enables you to see whether the training/workshop you are offering is having a noticeable effect on your employee’s work performance. Several digital marketing services can help you plan out your training and help make them more productive.
#7 – Build Strong Communication
An effective corporate learning strategy would naturally be built on strong communication. Whether it is in between the instructor and the learner or in between the top management and the general workforce. Communication plays a key role in any organization. It is the basis of several processes that take place inside any company.
Communications help clear out expectations for the customers as well as the employees. If you have planned out a strategy to incorporate a learning strategy then it would be wise on your part to let the employees know what they should be expecting out of the program. Similarly, employees or staff should be vocal about how the strategy is helping them out. Clear channels of communication help to improve the organizational structure and improve the culture.
A learning strategy must be able to cover all aspects of the employee’s personal as well as professional development. Companies that fail to develop an effective corporate learning strategy fail to prosper in the future.
Arslan is an electrical engineer with a passion for writing, designing and anything tech-related. His educational background in the technical field has given him the edge to write on many topics. He occasionally writes blog articles for Dynamologic Solutions.